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This domain is now an information and introduction infosite regarding Action Now's social business idea and interest. 
So what is a social business?
The most famous social business was created by
Muhammad Yunus.
Here are some principles of his Social Buisness:
*Business objective will be to overcome poverty, or one or more problems (such as education, health, technology access, and environment) which threaten people and society; not profit maxium...
*Financial and economic sustainability
*Investors get back their investment amount only.
*No dividend is given beyond investment money.
*When investment amount is paid back, company profit stays with the company for expansion and improvement.
*Environmental 
*Workforce earns market wage
*Do it with joy

In many ways Action Now's model is very similar
but there are some sublte differences.
*One difference is the investors do not expect initial investment 
to be paid back.
*The ROI/Profit is the positive effect of the social action program on individuals and the surrounding communities.                                                                                         


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